A logo isn’t just your brand’s name in a pretty font with a cool graphic, there’s an actual[...]
Tag: Brand
What is Branding? The ultimate guide to kickstart your brand
What is branding? The Oxford dictionary defines branding as “the promotion of a particular[...]
ONLY THE RICH CAN AFFORD TO BUY CHEAP
When does it make sense to buy quality instead of cheap? With the current economic climate, we’re[...]
Social Media – not just a place for selfies…
Just like you, your brand has a personality and now more than ever, social media has become an[...]
Emotional Connections Build Strong Brands
Think of a brand … a brand that you relate to and feel connected to. (No, it doesn’t[...]
The Impact of Colour on Brand Identity
When you think about some of the biggest brands in the world - Coca-Cola, McDonalds, Starbucks,[...]
A business without a sign, is a sign of no business…
Why is marketing often seen as a grudge purchase? It may simply be because we do not get that[...]
Perception
Perception. So what is the definition of this word? I looked it up using the right click action on[...]
Our Customers
Uzwelo and Expand a Sign have partnered with everyday local heroes to provide a range of bags that are not only functional and stylish, but change lives. It all started by realising that we can only make a real difference when we focus on what we can do, instead of what we can’t….
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